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"In the Night"
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Last Updated: February 9, 2010 2:29 PM




COQ ROQ: BURGER KING Launches SLIPKNOT-Lookalike 'Chicken' Metal Band - July 26, 2005
According to ClickZ.com, the Burger King fast-food chain is launching and promoting its own teen-targeted metal group through both TV spots and a web site.

The band is COQ ROQ. The gimmick: chicken masks and poultry-themed songs with names like "Bob Your Head" and "Cross the Road". Lyrics are sprinkled with references to BK's new chicken fries, which "rebel against convention," according to a company statement.

The group's web site offers up a multimedia surround view of the branded band. Have-it-your-ways songs come in streaming, MP3 and mobile ringtone formats. Music video-style ads for the band will air on network and cable TV, including SpikeTV, MTV and VH1. A URL for the site appears at the end of the spots.

The web site has profiles on the band members, who have names like Fowl Mouth and Free Range.

It remains to be seen whether teens can learn to love a metal band that exists solely to promote fast food. If an early look at the site's message board's is an indication, prospects are slim for a large COQ ROQ fan base. Initial posts late Tuesday morning mostly consist of metal fans bashing Burger King for ripping off another band, SLIPKNOT, the mask-wearing metal group to whom COQ ROQ's members do bear a striking resemblance.

An hour later, those comments had been removed by a moderator.
To report any abusive, obscene, defamatory, racist, homophobic or threatening comments, or anything that may violate any applicable laws, please send an e-mail to bmouth@bellatlantic.net with pertinent details. Anyone posting such material will be immediately and permanently banned. IP addresses are recorded to aid us in enforcing these conditions.
COMMENT | haha
posted by : Snake Pliskin
7/26/2005 2:03:57 PM

They're better than Slipknot.

COMMENT |
posted by : Slourte
7/26/2005 2:05:41 PM

WTF

COMMENT | what the fuck
posted by : volt5000
7/26/2005 2:05:48 PM

what the fuck. Hopefully they sound good at least

COMMENT | gay
posted by : sdmf-kansaschapter
7/26/2005 2:09:16 PM

totally gay, thats all i got

COMMENT | I guess...
posted by : snipershot
7/26/2005 2:10:21 PM

they got tired of catering to the urban, hip-hop crowd. Ah, I love trends.

COMMENT | I saw the commercial and loved it
posted by : Blood_From_The_Soul
7/26/2005 2:17:01 PM

Burger King is now officially Metal in my book. I have worshipped their chicken tenders for years and now I know why. Hell, COQ ROQ have more talent than Slipnuts and can actually write a catchy song!

Slipknot fans, you're number's up!

(~\m/~)

COMMENT |
posted by : NationOfHypocrisy
7/26/2005 2:21:16 PM

reminds me of the Slipnuts on Conan O'Brian

COMMENT | HAHAHAHAH
posted by : kazrog
7/26/2005 2:23:50 PM

That is fucking awesome!!!

COMMENT | Yet another sign
posted by : Hellfire(~\m/~)
7/26/2005 2:25:36 PM

of the apocalypse. Thank God I don't watch TV.

COMMENT | brutal
posted by : voorhees
7/26/2005 2:27:24 PM

the heaviest shit ive ever heard...is that ruben from devourment on vocal?

COMMENT |
posted by : voorhees
7/26/2005 2:28:25 PM

underground metal bands have always played for free food.

COMMENT | Reminds me of GWAR
posted by : evilernie
7/26/2005 2:28:35 PM

Kinda cool.

COMMENT | Very funny
posted by : ziambat
7/26/2005 2:31:19 PM

Nice catchy tunes too !

COMMENT |
posted by : Deth
7/26/2005 2:38:23 PM

I saw the commercial last night and thought it was a joke! The music is horrible but the commercial itself is funny. Especially the scene with the band member (guitarist?) painting his chicken mask with, what appears to be, fake blood. Too funny. I didn't think it was a real band.

COMMENT | How is that metal?
posted by : Mad Max
7/26/2005 2:43:49 PM

It just sounds like some crappy punk rock garbage. The band is a joke, and so is Burger King. I think their CEO is out of his mind. Who the hell is going to listen to this shitty joke band and want to eat Burger King? Only fatties and morons, that's who.

COMMENT | o relax,
posted by : BreakerMetal
7/26/2005 2:57:51 PM

lets not get our pantiesin a bunch girls



anyhow, how is coq roq pronounced?

cock rock?

COMMENT |
posted by : Loudnessguy
7/26/2005 3:00:52 PM

I bet Jared from Subway enjoys his cock roq and really likes the song "Bob your Head"

COMMENT | Not just gay or shitty
posted by : Craig3010
7/26/2005 3:01:22 PM

It was bizarre. I honestly felt unclean after seeing it for the first time. Ulmost as unclean as seeing that NFL Fanstasy Football commercial where the guy says "I'll take all the johnsons I can get!"

COMMENT | ""rebels against convention".
posted by : voorhees
7/26/2005 3:04:16 PM

i didnt realize they were a r.a.c band

COMMENT | funny thing about this is...
posted by : wikawikawika
7/26/2005 3:11:35 PM

They actually sound alot better then that nu metal garbage slipknot.

COMMENT |
posted by : psychopomp
7/26/2005 3:15:27 PM

I'm not a Slipknot fan, but you guys sound like a bunch of jackasses saying that this fake band soundes better. Give me a fucking break.

COMMENT | HAHAHAHA
posted by : trashingmetal
7/26/2005 3:26:43 PM

i love BK

COMMENT | Two things.
posted by : SavageThrust
7/26/2005 3:27:51 PM

#1. Slipknot sucks!

#2. I think I'd be more into this idea if jack In The box didn't already do something similar a few years ago. they had a fake boy band called the Meaty Cheesy boys to promote their ultimate cheeseburger. they had fake songs and a web site with band profiles and stuff like that. I thought it was pretty funny. this just seems like a ripoff of that to me, but most of the country won't know that because jack In the box is only out west AFAIK.

COMMENT |
posted by : Lysergix
7/26/2005 3:40:05 PM

man..

i'll be getting these guys albums for sure.

COMMENT | hahaha...
posted by : metalliaddict
7/26/2005 3:45:09 PM

damn funny. i think it's great, although i agree with SavageThrust that the Meaty Cheesy Boys came first. i also think the MCB were a funnier ad campaign. either way this is still damn funny.

COMMENT | ...what???
posted by : soul_reaper
7/26/2005 3:46:12 PM

Half of you dim witted morons wouldn't know good music if it hit you in the face with a brick.

Comparing this industrialized slag of shit of a band to Slipknot is a lame attempt at proving a point. I must state that Slipknot has never been a favorite band of mine, however...they CAN play and are quite good at their respective instruments (sans the DJ) and for that i give'em credit.

This Coq Roq crap is just another retarded attempt to introduce a new trend and insert some more bullshit into your already crippled "american culture". And from the looks of it, a lot of you meat heads are gonna buy into it.

Sad.

COMMENT | 2 things=
posted by : T-Boner.com
7/26/2005 3:46:30 PM

1) Never heard a whole Slipknot song ?!

and
2)MURDERDOLLS FUCKING RULE!!!!!!!HAIL GOD 13!!!!!!!!!!!!!!!!!!!!!

COMMENT | We're the Slip Nuts! We're slipping on Nuts!
posted by : rollins
7/26/2005 3:53:05 PM

Sorry but when I saw that commercial the first thing I thought was GWAR, not slipknot.

COMMENT |
posted by : TheClansman?!
7/26/2005 4:11:13 PM

Fuck America and fuck Christianity.

COMMENT | get over it...
posted by : The Krusher
7/26/2005 4:20:25 PM

...it's just a fuckin' joke, and a damn funny one at that. If you think you're too trOO or kvlt or if it rings a little too true and bothers you, you need to take a serious look at yourself in the mirror. I saw it over the weekend and thought it was brilliant. Funny shit, indeed.

COMMENT |
posted by : The Space Lord
7/26/2005 4:21:14 PM

I ought to just eat at Burger King today just to spite the joyless Slipknot fanboys lacking in a sense of humor who got upset over this ad.

COMMENT | FOREIGNERS: Stop posting your opinions about America
posted by : ADCS
7/26/2005 4:33:07 PM

You don't live there. Get over it.

COMMENT | Its a freakin Commerical...
posted by : mr_synystr
7/26/2005 4:54:27 PM

It's a stupid commerical plain and simple. Big deal... Personally I think the office worker BK commercials are the best but who cares? Its funny not serious...Good lord why is everyone so uptight? Besides, anything that takes away from those stupid Jared Subway and Lance Armstrong commercials is ok in my book. How can you not love freakin CHICKEN FRIES? All the vegan metal bands are crying now....

COMMENT | Funny commercial.
posted by : IronZeplin
7/26/2005 4:58:30 PM

Some of you people take this shit WAAAAAAAAAAY too seriously.

COMMENT | Funny
posted by : rustedshadow
7/26/2005 5:00:31 PM

This is pretty damn funny. Gotta love the song title "Nice Box"
Sounds more punk than anything. Wonder who this band really is.

COMMENT | First Burger King poisons our stomachs...
posted by : epac
7/26/2005 5:24:22 PM

Now our ears.

COMMENT | HAHAHAHAHAHAHAHAHAHAHAHAHA
posted by : HOD
7/26/2005 5:31:12 PM

as pathetic as this is, it's still 100 times better than Slipknot

COMMENT | HaHa
posted by : ks717171
7/26/2005 5:57:48 PM

Sounds kinda funny. It would be better TOTALLY kvlt if it was a black metal chicken band though....And their video had them sacrificing vegetarians!! The funniest part is picturing a Slipknot fan actually gettin mad at this.......For one, Slipknot ripped off GWAR....so they cant say shit anyway. I can also picture in a few weeks all the emo dorks will be buying Coq Roq shirts at Hot Topic!
And to the USA bashers......Try not to show your jealousy on here and hate just cuz we dont sit around cafe's wearing a barret and trying to act elite. We are the #1 super power in the f*ckin world. And dont come crying when you need to borrow money or need help in a war ya commie/ terrorist/ 3rd world Starving Marvin! Fall to your knees and praise the mighty Dubya!!

COMMENT | i want a
posted by : lowspec42
7/26/2005 6:06:43 PM

tour with mushroomhead now!

COMMENT | saw this commerical last night...
posted by : ironnuts22
7/26/2005 6:23:56 PM

and it was like a fucking minute long and fucking annoying as hell. Fucking A!

COMMENT | not the best
posted by : slayblade
7/26/2005 6:40:54 PM

BK commercial. The one with the singer from Hootie & and the Blowfish was far funnier, and with the Burger King mascot, it was a little creepier too. This one is just stupid.

COMMENT | fuck u all
posted by : insayneklown
7/26/2005 6:49:35 PM

Sounds kinda funny. It would be better TOTALLY kvlt if it was a black metal chicken band though....And their video had them sacrificing vegetarians!! The funniest part is picturing a Slipknot fan actually gettin mad at this.......For one, Slipknot ripped off GWAR....so they cant say shit anyway. I can also picture in a few weeks all the emo dorks will be buying Coq Roq shirts at Hot Topic!
And to the USA bashers......Try not to show your jealousy on here and hate just cuz we dont sit around cafe's wearing a barret and trying to act elite. We are the #1 super power in the f*ckin world. And dont come crying when you need to borrow money or need help in a war ya commie/ terrorist/ 3rd world Starving Marvin! Fall to your knees and praise the mighty Dubya!!



DUDE honestly slipknot didnt rip off gwar every band had a right to wear masks and make up to cover their faces if they want i mean if u want to get technical KISS could sue alot of bands BUT THEY UNDERSTAND THAT OTHER BANDS WANNA DO THAT TOO SO SHUT THE FUCK UP

COMMENT | wow, okay...
posted by : Dekompoze
7/26/2005 7:02:56 PM

Maybe they'll do a duet with Vince Neil at the next Chicken Festival.

I can't believe some people are taking this even fractionally seriously!

COMMENT | Well ok
posted by : Uroboric Form Nirvana
7/26/2005 7:04:36 PM

The site is really well done and the music's tight and funny.
I don't agree with what they're doing and why they're doing it, but who cares. Sometimes i do eat at Burger King, even if i shouldn't.

COMMENT | coq roq 4ever!
posted by : Deth_dealer
7/26/2005 7:09:40 PM

i've seen a sign for those chicken fries but wasn't sure...but THIS changes everything. i hope these guys tour BKs around the country! i'll go, eat some chicken fries and roq out!!!

COMMENT | roq out w/ your coq out
posted by : voorhees
7/26/2005 7:13:18 PM

at bk

COMMENT |
posted by : EmmysLemmy
7/26/2005 7:20:28 PM

screw that...get another rodney allen rippy and toss yambos back onto the menu

COMMENT |
posted by : deathtomusic
7/26/2005 7:36:11 PM

Someone previously said "Only fatties and morons" will like this ?

So it that 49% of the US population or 51% ?

COMMENT |
posted by : deathtomusic
7/26/2005 7:37:38 PM

btw - I'm joking and I think this band idea is the ultimate in stupidity (right next to actually eating at Burger King)

Saying that, for marketing, it's a fucking cool idea!

COMMENT |
posted by : webb88
7/26/2005 7:58:41 PM

Prediction: The ad campaign will have decent success, which will lead Coq Roq and BK executives to think there is a market for the music. Then they will make an actual video, and sell copies of the single. After a brief success, the single sales will dry up after the novelty is over, and the ad campaign will then have killed itself, and disappear forever.

Those chicken fries are pretty damn good though. They sell themselves! Although they arent very filling.

COMMENT | I don't know whether to laugh...
posted by : pissedandproud
7/26/2005 8:42:02 PM

or feel insulted...i mean seriously...there was that boy band parody back in the day and look what happened to them. whoa..wait a sec, the fact that they're not around anymore is fine with me...ok whatever.. too much to drink today..


still, guys, i'm sure the guys who thought this one up were kickin back drinking cornona's listening to kenny g, thinking "wow let's make fun of those metalheads. afterall they smoke alot of pot, they'll get the muchies and come to us..."

i hate BK, kill the corporate bastards...

COMMENT | still
posted by : pissedandproud
7/26/2005 8:43:07 PM

the whole making fun of shitknot is pretty funny

COMMENT | This is
posted by : Triple X
7/26/2005 9:10:40 PM

gay beyond belief. Mindless consumerism. Not funny. Burger King does not even carry "chicken." It sells a bunch of MSG, flavor enhancers and fillers with a small amount of actual chicken thrown in for good measure. No fast food restaurant actually has chicken that's just chicken. They all are a bunch of crap that will kill you.

Wanna see what's actually in your beloved BK "chicken"? Here ya go...

FIRE-GRILLED WHOLE MUSCLE CHICKEN BREAST FILET

Boneless Chicken Breast Filets with Rib Meat, Water, Seasoning (Maltodextrin, Salt, Flavors†, Autolyzed Yeast Extract, Garlic Powder, Onion Powder, Modified Corn Starch, Spices, Chicken Fat, Chicken Powder, Chicken Broth, Disodium Guanylate and Disodium Inosinate, Citric Acid, Partially Hydrogenated Soybean Oil, Dehydrated Garlic, and Artificial Flavors), Partially Hydrogenated Soybean Oil, Modified Corn Starch, Soy Protein Concentrate, Salt, Sodium Phosphates, Monosodium Glutamate. Glazed with: Water, Seasoning (Maltodextrin, Salt, Methylcellulose, Autolyzed Yeast Extract, Modified Potato Starch, Flavors†, Partially Hydrogenated Soybean Oil, Onion Powder, Xanthan Gum, Modified Corn Starch, Spices, Dehydrated Garlic, Chicken Powder, Chicken Fat, Garlic Powder, Disodium Guanylate and Disodium Inosinate, Caramel Color, Sucrose, Grill Flavor (from Partially Hydrogenated Soybean Oil and Cottonseed Oil), Chicken Broth, Citric Acid, Turmeric, Annatto Extract, Smoke Flavor, Soy Lecithin, and Artificial Flavors), Partially Hydrogenated Soybean Oil. †Natural flavors from animal and plant sources. Contains Soy.

Can I get a "Holy shit that's a lot of shit"? Fuck consumerism.

COMMENT |
posted by : SJR419and1
7/26/2005 10:18:20 PM

"I must state that Slipknot ....CAN play and are quite good at their respective instruments (sans the DJ) and for that i give'em credit."

Ya, that clown and the other goofy looking fucker are the neil pearts of the keg drum

COMMENT | Deth_dealer
posted by : snipershot
7/26/2005 10:26:47 PM

"i hope these guys tour BKs around the country! i'll go, eat some chicken fries and roq out!!!"

Kind of a new take on what Tiffany did in the 80s, but touring the BK scene. Hhhhmmm... you may have something there.

Or a new slant on "mall metal", "fast food metal", how does that sound?




God, I'm bored.

COMMENT | Has anyone checked out the website?
posted by : snipershot
7/26/2005 10:37:13 PM

I wouldn't compare them to Slipknot, but the songs are pretty catchy, more punk than anything. I bet if they weren't associated with BK, people would actually give them a chance.

"Bob your Head...One Nation Under Chicken Fries!" - killer.

COMMENT |
posted by : RiotAct666
7/26/2005 10:42:20 PM

CHICKEN FRIES FUCKING RULE!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!

COMMENT | ha
posted by : pummel
7/26/2005 11:12:27 PM

that guy sounds like the Buckcherry singer

COMMENT | The fact that some of you
posted by : hippieshateslayer
7/26/2005 11:18:37 PM

are all bent outta whack over a fast-food commercial really gives the rest of us who don't give a shit a bad name.

COMMENT | THAT'S REALLY JUST PUNK ROCK
posted by : mrpunchy
7/26/2005 11:28:03 PM

EH.

COMMENT | Fast food metal
posted by : GODDAMNELECTRIC
7/27/2005 1:31:24 AM

A band who's lyrics are all about Burger King and fast food.
Shoot me now.
pure poooo

COMMENT | ...
posted by : cdwillis
7/27/2005 3:31:19 AM

Who cares? Is this really metal new? I hope not...

COMMENT | correction
posted by : cdwillis
7/27/2005 3:31:55 AM

Metal news I meant to say.

COMMENT | First the creepy Burger "King" commericials
posted by : MikeTeflon
7/27/2005 5:32:59 AM

Now the chickenheaded teen-targeted metal band.


I'll give them credit for 1 thing, No other fast food chain is doing anything near this, for that they get the "nod".

COMMENT | Oh my god...
posted by : Algemar
7/27/2005 8:56:06 AM

That band isn't TOO horrible, but what self respecting musician would play in it?

Wait, they have masks. Nevermind.

COMMENT | IT'S NOT METAL YOU DUMB FUCKS
posted by : mrpunchy
7/27/2005 10:23:12 AM

IT'S JUST

PUNK
ROCK

it's NOT metal.

COMMENT | It a
posted by : nickwarhead
7/27/2005 10:34:59 AM

Commercial you dumb fuckers..Who give a shit?

COMMENT | Bleh
posted by : Mictian
7/27/2005 11:19:28 PM

I thought it was a mix of Kiss and Gwar, but whatever.

COMMENT |
posted by : In_The_Arms_Of_God
7/28/2005 4:03:59 PM

they sound a tiny bit like audioslave...

COMMENT | hahah
posted by : JiNxX
7/31/2005 3:17:03 PM

"Ya, that clown and the other goofy looking fucker are the neil pearts of the keg drum" LMFAO

I just think it's bizarre that BK can get away with calling this band (essentially) Cock Rock!

cuz we all know where that term comes from. and it ain't chicken.

are Coq Roq groupies called "chickenheads"? hahaha

COMMENT | Slipknot
posted by : slipknotrules
8/1/2005 12:20:11 AM

FUck yall who think slipknot is gay Slipknot kicks ass And i hope you all DIE!.............................SLIPKNOT FOREVER!

COMMENT |
posted by : thedeathparade
8/1/2005 3:00:19 AM

good lord,

you people who actually feel insulted by this band need to drain yourselves of a regretable personal investment with slipknot, or metal in general.

who the fuck cares if this band is serious or not; it's not.

smart marketing is smart marketing; if you don't like it don't buy the product.

unless you're financially dependent somehow on veganism, i don't see what's behind the antagonism.

they're entertaining and fast food is convenient.

so go choke on your idealism as i munch on corporate food and our president asphixiates on pretzels surely sabotaged by dirty terrorists.

hail Jon Benet Ramsey's uterus!!!

and yeah, roq out with yer coqs out (chumps).

COMMENT | Fuck Americans
posted by : Load
8/1/2005 12:13:52 PM

Fuck you from the depths of the REAL ghettos of South Africa you fcking half-breed hip hop converts. America cons the world into hatred that that my nation is overcoming. And I'll come over you. When I was in the US half of the fuckwits thought I lived with Elephants, if they even knew the place existed! And then you have the audacity to be opinionated when your education level is equal to a kid learning to wipe his ass. Fucking idiots. Look at your posts again and try act like you're not embarrassed about yourselves.

COMMENT | LMAOOL
posted by : MPT
8/2/2005 4:30:25 AM

Bro I can't believe what I'm seeing. I know it's a ripoff of Slipknot but I can't help but laugh. Hope they don't release an album.

COMMENT | F%$K YOU MURDER KING!!!
posted by : OLDSKEWLRAWKER
8/2/2005 3:40:56 PM

I'm new to the board here so hi!
anyways. I was workin in Vancouver, canada one night and I heard a bunch of noise outside. I look out the window of our office and I see what looks like, a music video being filmed across the street in a hotel. I go across the street on my break to see whats goin on, and lo and behold, they're filmin a internet commercial for murder king. I asked them who the band was they were using and the guy said, AND I QUOTE, " THEY'RE NOT REAL, THEY'RE A FAKE BAND."
Pretty fuckin funny huh?
They're just a bunch of tattood ACTORS!!

COMMENT | branding jewelery
posted by : kharhlevans
8/3/2005 8:41:09 PM

yeah now spike TV is going to have a special on them ... i hope it includes the king because he rocks... i like that commercial where he sneaks up to the window, he's a CREEPMASTER i love it

COMMENT | I'm hungry!
posted by : hoseman
8/7/2005 3:17:30 AM

I saw the commercial for the first time tonight.

It reminded me of GWAR + Probot's "Shake Your Blood"



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