Mark Banham of
Brand Republic is reporting that U.K. radio network
GCap Media has signed heavy metal pioneer
Alice Cooper to helm the breakfast show on digital station
Planet Rock as its permanent presenter.
Cooper will present the breakfast show from his home town of Phoenix, Arizona, with occasional visits to London for special broadcasts.
His show will air from 6am-9am weekdays, with a best of session running on the station from 10am to 1pm. He will join rock legends, including
YES keyboardist
Rick Wakeman and
BLACK SABBATH guitarist
Tony Iommi, who already have shows on the station.
Cooper said: "I get to play all the stuff that doesn't get played elsewhere... Who'd want to have breakfast with
Alice Cooper. Can you imagine that?"
The station is available on
DAB digital radio across the U.K., on
Sky channel 861, on cable on
NTL channel 880 and on
Telewest 924.
Cooper, real name
Vincent Furnier, had previously taken to the U.K. airwaves with a slot on
Virgin Radio's
Classic Rock station in June last year.